Terms of use

1. Who we are

Maagma AI is a service of Patriciu Lucian Nista Oltean, tax ID 24559683F, registered address Carrer de Baix Llobregat 21, 08223 Can Serra, Vacarisses (Barcelona), España, a self-employed professional.

Contact: [email protected].

2. What Maagma is

Our own engine that makes posts for brands (motion videos, reels, carousels, images and stories) with their typeface, colours and rhythm. You use it from the client area and from your AI assistant (Claude) through a connector.

3. Who it is for

Businesses and professionals (agencies, designers and companies) using it in their trade, always of legal age. If you are an individual, you also buy as a professional: it is not offered to consumers.

4. Your account and your keys

API keys, links and sign-in codes are personal: keep them like a password. Whatever is done with your keys is your responsibility. If you think one has leaked, revoke it from the client area or write to us and we cut it off at once.

We may revoke keys or pause an account if we see use that puts the service, other clients or third parties at risk.

5. Acceptable use

You may not use Maagma to:

• make posts that are illegal, misleading, incite hatred or violence, or exploit minors;
• use third parties’ brands, images, voices or texts without the right to do so, or impersonate anyone;
• present events or people as real when they are not, without making clear it is a recreation;
• try to access other clients’ data, get round the service’s limits, overload it, or copy the engine, its code or its effects catalogue.

Agencies may use Maagma for their clients’ brands: that is why you pay per brand and there are packs.

6. Your material

What you upload (logos, photos, texts, references, your brand’s voice) remains yours or whoever licensed it to you. You confirm you have the right to use it and allow us to use it only to provide the service.

7. Posts made with AI

Posts come from our engine and from third-party AI tools, such as your own Claude or ElevenLabs for music and voices. AI can make mistakes: review each post before publishing it. You decide what you publish, where and how, and whether the law requires you to say a post was made or altered with AI.

Free demo. If you ask for a demo on this website, we make it with the public material you point us to (your website, your social profiles, your logo) without checking who owns it. The demo pieces are yours to use as you wish, provided you hold the rights to that brand and its material. You are responsible for that use: Maagma is not liable for how the pieces are used, nor for the intellectual or industrial property of the brand or its material.

8. Publishing to your social networks

From your account you can connect each brand’s profiles on Instagram, Facebook, TikTok, YouTube and X and publish to them what you approve, right away or at the date and time you schedule. By connecting a profile you authorise us to publish to it on your behalf only what you approve, with the text and settings you choose for each post. We never publish anything on our own initiative, and we do not read your messages, followers or analytics.

You may only connect profiles that are yours or that you manage with their owner’s permission. You are responsible for what you publish and for complying with each platform’s rules, which you also accept when you connect it:

• Instagram and Facebook: the Meta Terms and the Instagram Terms of Use.
• TikTok: its Terms of Service, the Music Usage Confirmation and, if you promote something, its Branded Content Policy.
• YouTube: by connecting your channel you agree to be bound by the YouTube Terms of Service; Maagma uses YouTube API Services.
• X: its Terms of Service.

Publishing depends on each platform: a post may be delayed, rejected or fail if the platform is unavailable, changes its terms or its API, or if your profile does not allow it (for example, Instagram only allows publishing to professional accounts). If one fails, we tell you in your account and by email, and we do not retry it without you beyond a few minutes. Maagma is not affiliated with or endorsed by any of these platforms.

You can disconnect a profile at any time from your account (Brand › Social): we stop publishing to it and delete its access immediately. What we process from your social networks and how to delete it is explained in the privacy policy and on the data deletion page.

9. What is ours

The engine, its code, effects, blocks and styles, this website, its design and the Maagma brand are ours. Using them gives you no rights over them beyond these terms and the sales contract. The posts you make are yours.

10. Beta and availability

Maagma is in beta. We work to keep it running at all times, but there is no SLA and no guaranteed availability percentage: there may be outages, maintenance, bugs, feature changes or third-party failures (hosting, payments, AI). Where we can, we will announce planned outages in advance.

11. Third-party services

Payments are processed by Stripe; generated music and voices by ElevenLabs (with your account, if you connect it); the conversation by your AI assistant; posts by the social networks you connect; stock music comes from catalogues with a commercial licence. Each has its own terms, which you also accept when using them.

12. Liability

Our liability is as set out in the sales contract. If you have not subscribed, you use the website as it is and we are not liable for indirect damage arising from its use, except in cases of wilful misconduct or gross negligence.

13. Personal data

We are the controller of your data. What data we process, why and how to exercise your rights is explained in the privacy policy.

14. Changes

We may update these terms. If a change is significant and you have a subscription, we will email you 30 days in advance.

15. Law and courts

Spanish law applies. Any dispute goes to the courts of the seller’s registered address.